News | February 17, 2023

Inchcape Greater China opens ORA flagship showroom in Hong Kong


Greater China, 16 February 2023 – Inchcape Greater China (“Inchcape”) is accelerating into the new year with two significant firsts – the opening of the first ORA Showroom in Hong Kong and the debut of ORA in Macao.

ORA electric cars of Great Wall Motor Company Limited (“Great Wall Motor”) (HKEx:2333, SSE: 601633) distributed by Inchcape Greater China has received tremendously positive market response since its pre-order in Hong Kong in last November.

To meet the anticipated strong demand in Hong Kong, Inchcape is opening its flagship ORA showroom in Hong Kong today at the Kowloon Bay International Exhibition and Trade Center. In addition to the ORA Funky Cat models, the new ORA Funky Cat 400 GT is also making its debut appearance in Hong Kong. While in Macao, the first ORA pop-up store will be opened at NOVA Mall tomorrow on February 17.

ORA has received many international awards since its launch, including the 2022 “Best in Class” award by the European New Car Assessment Programme (Euro NCAP). ORA is one of the popular and high-profile vehicles launched by Great Wall Motor and Inchcape is confident that ORA cars, which are already booming in the international markets, will continue to make an even bigger splash in Hong Kong and Macau.

In a distribution agreement sealed last August, Inchcape Greater China is representing Great Wall Motor, in particular supporting its electric vehicle (“EV”) brand ORA, providing sales, after-sales service and brand management in Hong Kong and Macao.

Ruslan Kinebas, CEO APAC of Inchcape, commented:

“It is the first time Inchcape has partnered with a Chinese electric car manufacturer in the Inchcape Asia Pacific market. The ORA showroom in Hong Kong mark another important step of collaboration between the two companies to achieve our common of sustainable mobility, which is aligned with Inchcape’s Responsible Business strategy.

We look forward to initiating more joint programmes with Great Wall Motor in the EV space, and other smart mobility and new energy projects.”

Jasmmine Wong, CEO of Greater China and Singapore of Inchcape, commented:

 “Since the pre-order of ORA started in Hong Kong last year, the market has responded enthusiastically. In the meantime, the HKSAR government is also making greater efforts to bolster the EV charging infrastructure. We are very optimistic about the market of electric vehicles. We believe that the design, intelligent technology and advanced security features of ORA will be well received by the Hong Kong and Macao markets.”

Zachary Zhang, Senior Manager, East Asia market Department of Great Wall Motor Company Limited, commented:

“The world’s automotive industry is undergoing profound changes. Jumping on the bandwagon of intelligence and electrification, Chinese car manufacturers have begun to take off. Great Wall Motor is a global-minded company committing to provide smart and green mobility solutions.

ORA is the first independent brand of new energy vehicle derived from Great Wall Motor, which has already released a variety of models globally.  ORA features electrification and intelligence and we hope this advanced EV will bring intelligent and convenient travel as well as high-quality and comfortable modern life to Hong Kong and Macao.”