The Japanese brand with a long history and more than 70 years in the automotive market arrives in Bolivia to strengthen our presence and offer a new product range for our customers.
There will be 4 models available for those interested in adventure, safety, and technology: the Subaru Crosstrek, New Forester, Outback, and WRX are now available.
Pablo Klocker, Managing Director of Inchcape Bolivia, expressed his joy at achieving the inclusion of a brand with the highest quality standards like Subaru into our portfolio, catering to a segment that stands out for its love of adventure, understanding of the lifestyle, and desire for a safe vehicle with excellent performance.
“After 9 years, a new brand enters Inchcape Bolivia that, like the others, leads a segment and has great prestige worldwide. The arrival of Subaru, with its legacy of more than 70 years globally, represents a significant strategic opportunity for us, further consolidating our commitment to providing high-quality vehicles, advanced technology, and exceptional performance,” he added.
Inchcape Americas has distribution agreements with Subaru in 5 countries: Colombia, Chile, Argentina, Peru, and now Bolivia, and aims to continue expanding its strategic alliance with this OEM.
All Subaru vehicles stand out for at least three factors: engine, symmetrical all-wheel drive, and quality, as they continuously innovate in terms of safety, guaranteed high-quality raw materials, top-tier engineering, and a DNA that sets them apart from other brands.
The launch of this distribution agreement took place in Santa Cruz de la Sierra, during the Expocruz 2023 fair.