Paid Media Specialist
Location: Colombia
Job Details: Remote
Are you looking to accelerate your career path in a stimulating, fast-growing business? At Inchcape, we’re pursuing an exciting strategy to evolve our global business and lead our industry’s transformation.
Join Inchcape Digital, part of Inchcape global network. You’ll explore and develop cutting-edge technology and data solutions that are driving our innovation and unique market position. Thrive as part of a highly collaborative and supportive team of diverse and talented colleagues.
Our Digital Agency is seeking a Paid Media Specialist to join our team in Colombia. In this position you ensure compliance with the KPIS of the business units, at sales, lead generation, cost per lead level. Creating and activating a digital strategy, using various global platforms.
What you’ll do
- Ensure the flawless implementation of digital paid campaigns: In agreed times, keeping errors to a minimum, with correct UTM marking.
- Generate campaign optimizations, according to daily results, to ensure the fulfilment of the campaign objective (Examples: review keywords, CPC, CPA changes, campaign shutdown, budget decrease).
- Deliver periodical results (daily, weekly, and monthly) of campaign performance from platform (CTR,
budget consumption,) - Monthly A/B test Gantt
- Compliance with the different business units’ targets
- Guarantee the adequate use of digital marketing budget in the platform according to the agreed media
plan.
About you
- Knowledge of Google Ads and Meta Ads
- Basic knowledge of Google Analytics 4
- Knowledge of Microsoft Excel or other reporting tools
- Paid Media Campaigns deep knowledge & expertise
We offer you
- Learning & Development: Access leading learning platforms with tailored pathways for every role, including technical and leadership training and certifications.
- Career Growth: Receive ongoing career support, regular performance reviews, and opportunities for promotion, with access to senior leadership for guidance and mentorship.
- Skills Advancement: Continuously upgrade your expertise through training in the latest technologies and industry advancements.
- Flexible Work: Benefit from remote work arrangements, with a remote work bonus to recognise your contribution
- Special Leave – Celebrate your birthday with a dedicated day off just for you.
- Work Tools – Get the equipment you need to perform your role effectively.
Start your journey
If you’re excited about this role but don’t meet every requirement, we still encourage you to apply. You might be the perfect fit we’re looking for. Join our team and become part of a leading global automotive company that is transforming tomorrow, together.
Opportunity for everyone
At Inchcape, inclusion accelerates our success. We are committed to creating a workplace where everyone feels valued, heard, and empowered to thrive. We foster an inclusive culture that reflects the communities we serve, ensuring opportunities for all. Click here to learn more about our commitment to Inclusion and Diversity.
About us
Inchcape is the leading global automotive distributor operating in 38 markets. We partner with some of the biggest brands in the business to sustainably power better mobility today and in the future.
Our diverse global team of over 16,000 talented colleagues foster an inclusive and collaborative culture, delivering a brilliant experience for our customers and partners. We’re a dynamic and fast-growing business, driving the transformation of our industry and redefining tomorrow.
Inchcape’s Digital Delivery Centres drive innovation, empowering global mobility through advanced technology solutions. Our teams deliver impactful digital systems, ensuring longterm business success with world-class operations at scale
Additional information request
Selected candidates will be contacted to initiate our hiring journey. We may request additional information from applicants to better understand your background, qualifications and experience for the role
